by chris | Apr 26, 2026 | Reflections & Future Readiness, Strategy & Growth
The Alternate Future and the Lenses Leaders Need Now Twelve Cupcakes didn’t have to fail. When I looked deeper into the rise and fall of the brand, it struck me that its ending wasn’t pre-determined. There were many points along the way where the story could have...
by chris | Apr 26, 2026 | Reflections & Future Readiness, Strategy & Growth
What Really Happened Behind This Once-Sweet Success. Twelve Cupcakes was once a national darling — pastel boxes, cute cupcakes, the “less sweet” treat everyone bought for office birthdays. For a moment in time, it was the dessert of Singapore. But by 2025, the chain...
by chris | Apr 26, 2026 | Leadership & Change, Reflections & Future Readiness
DeepSeek’s breakthrough AI model is challenging established tech giants by offering a more cost-effective, efficient solution. The rise of disruptors like DeepSeek—a Chinese AI startup—demonstrates why sticking to traditional business models can be a fatal flaw. This...
by chris | Apr 26, 2026 | Reflections & Future Readiness
3 headlines in January took my attention. “Luxury no longer means quality’: Consumers weigh in on the slowdown – Vogue Business “China enters ‘new normal’ for luxury market with flat sales expected in 2025” – Reuters...
by chris | Apr 26, 2026 | Leadership & Change, Reflections & Future Readiness
It’s a question that keeps many agency leaders awake at night. For decades, creative agencies have been the custodians of storytelling, the architects of emotion, and the bridge between brands and their audiences. AI has been used to create campaigns, analyzing...
by chris | Apr 26, 2026 | Reflections & Future Readiness
When companies look to up-level customer experience, they often dive straight into the latest shiny technology—AI, chatbots, data analytics, you name it. And yes, these tools can create personalized and efficient customer interactions. However, without bringing the...
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